Our clients have built unique brand names, logos, and content that plays a big part in their success. Maschoff Brennan helps our clients identify those valuable assets, protect them, and monetize them in the marketplace.  Our trademark attorneys, who help companies build and protect brands, are known for their experience, sophistication, creativity, and depth. 

Our extensive experience with virtually every type of product and service and every facet of brand protection helps us advise clients on the best path to protect, advocate, and leverage their IP assets. Maschoff Brennan attorneys take a creative, problem-solving approach to the entire process, from trademark selection through registration and renewal. Our trademark clients range from start-up technology companies to well-established, brick-and-mortar businesses in an array of industries, including consumer products, life sciences, medical devices, chemicals, electronics, e-commerce, sporting goods, fashion, and banking and financial services.

Maschoff Brennan trademark attorneys provide advice through the life cycle of a trademark and formulate national and international filing, enforcement, and anti-counterfeiting strategies. Our clients also rely on us for counsel on trade dress. We can identify protectable elements of product packaging or product configuration and develop an appropriate strategy for registration or enforcement.

Clients turn to us for:

  • Clearance and brand selection advice

  • Obtaining registrations and maintaining them

  • Trademark portfolio management and watching services, both within the US and internationally

  • Bringing and defending oppositions, cancellations, and litigation

  • Dispute settlement and mediation

  • Initiating and defending enforcement actions to avoid litigation

  • Brand protection and e-commerce platform brand enforcement

  • Licensing, assignment, corporate transactions, and due diligence

  • Trade dress and nontraditional trademarks

  • Domain name policing and enforcement

  • Customs and license recordation

  • Counseling on all aspects of trademark law