In an economy largely driven by brand recognition, protecting the integrity of trademarks is more important than ever. At Maschoff Brennan, we are experts in trademark, trade dress, and unfair competition litigation. Working in federal and state courts throughout the country, as well as the International Trade Commission and the Trademark Trial and Appeal Board, our lawyers combine a sophisticated knowledge of trademark law and infringement litigation, and advertising law with a national reputation as effective trial lawyers.

Our attorneys have extensive experience in federal courts, before the International Trade Commission, and before the Trademark Trial and Appeal Board of the U.S. Patent and Trademark Office. We also help our clients resolve trademark disputes outside of the United States by utilizing our network of foreign counsel in countries worldwide.

Maschoff Brennan’s attorneys stop improper copying and use of valuable trademarks and protect against illegitimate allegations of trademark infringement. And when the situation calls for immediate resolution, we aggressively pursue preliminary injunctions for our clients. Our attorneys take a practical, business-oriented approach to resolving trademark disputes, ever mindful of the critical balance between cost and result.

We offer a significant understanding of the Lanham Act and related state laws pertaining to trademark infringement, unfair competition, and dilution. When necessary, we represent clients in litigation in state and federal courts related to keyword advertising, sponsored links, and the Anti-cybersquatting Consumer Protection Act.

And, while we are prepared to take any case to trial, at Maschoff Brennan, we also work with each client to explore potential resolution through alternative dispute resolution or various forms of licensing or co-existence agreements. Our focus on understanding each of our client’s specific business needs and unique circumstances allows us to identify creative “win–win” solutions.

Clients turn to us for:

  • Negotiation and settlement of disputes before the claim becomes expensive litigation

  • Trademark and trade dress litigation and appeals in federal and state courts across the country

  • Pursuit of and defense against requests for temporary restraining orders, preliminary and permanent injunctive relief

  • Prosecution and defense of oppositions and cancellation proceedings both in the U.S. and before the Trademark Trial and Appeal Board, as well as internationally

  • Prosecution and defense of rights of publicity and misappropriation of name and image in advertising

  • Delivery of proactive legal counsel on branding and advertising programs designed to mitigate risk and liability going forward